Nokia sets sights a little lower
Okay, when I said "lower," I meant, LOW, and Nokia is taking respectable measures, to put it nicely. The world's largest mobile phone maker just announced a 66% yearly drop in Q2 profit, as well as lowering its market share target for 2009. Nokia is definitely feeling the pressure from its closest rivals, Apple, RIM and Samsung, which coincidentally, lead the smartphone market.
This looks to really spell trouble for Nokia. They had actually expected their market share to rise in 2009, but it looks like they set their sights a little too high. Nokia had probably expected an increase in market share because of the successful launch of its flagship phone, the N97, but other than the S60 groupies, the N97 hasn't actually received critical acclaims... not even anywhere close. With their trump card, the N97, receiving bland reviews (probably because it was launch after its competitors with no real advantages or revolutionary features) and with nothing special being announced by Nokia, their troubles may have just began.
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